Ukraine has presented the country's travel destinations at the united national stand of the world’s leading travel trade show – the 50th International Travel Market (ITB) in Berlin.
The gross space of the Ukrainian stand is 60 meters where 16 participants are located. Along with tour operators and hotels, the following cities present travel services in Ukraine: Kyiv, Odesa, Lviv and Chernivtsi.
"The Ukrainian stand is popular both among visitors and local journalists, and they show their interest not only in Kyiv and Lviv, but also the possibility of traveling to Odesa region, Carpathian Mountains and eco-tourism," Head of the tourism and resort department of the Economic Development and Trade Ministry of Ukraine Ivan Liptuha said.
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In 2016, the Ukrainian stand is presented thanks to financing by representatives of the Ukrainian travel business and assistance of European donors who provided EUR 20,000 for leasing of the stand space.
The core issue discussed at ITB 2016 is security of tourists.